Archive for the ‘Second Life’ Category

CNN in Second Life

Wednesday, October 31st, 2007

Found this link from MediaWeek via PJ Net:

As news organizations slash budgets and scale back bureaus, CNN is expanding—except not in real life. 

In the week of Nov. 5, the news giant is set to open a news-gathering outpost in Second Life. And unlike news service Reuters, which embedded a real reporter in the online virtual world last year, CNN will rely on Second Life “residents” to do all the legwork.

And the network will act as a sort of journalism school, offering guidance to avatar citizen journalists via weekly “news meetings” directed by CNN.com staffers. 

This will be interesting to follow….